Hotel Sales and Marketing Consultancy

Hotel Sales and Marketing Consultancy

Once a facility investment has been established in the right location at the right cost, managed correctly and equipped with a sound architectural layout and quality furnishings, turning all of this into profit becomes possible through well-crafted sales and marketing strategies. This is achieved through assessments of price, cost, target audience, communication methods, distribution channels, process management and coordination capability.

All processes related to the sales network and marketing of the products and services offered at the facility are analyzed and improved by our expert team, and all necessary training on the subject is delivered by specialists in their fields.

Opening accounts on behalf of the hotel on online sales platforms/agencies and uploading hotel content and images.

Auditing, optimizing and correcting the hotel's existing accounts on online sales platforms/agencies.

Managing the hotel's accounts on online sales platforms/agencies.

Developing or optimizing online, offline and/or segment-based pricing strategies.

Managing the pricing strategy across sales channels, or supporting hotel teams in managing it.

Developing cancellation and no-show strategies.

Developing special packages, products and board-type strategies specific to the hotel, within its capabilities.

Developing systems with existing technologies to monitor and analyze the performance of the hotel's sales and pricing strategy.

Fundamental online sales and revenue management training.

Guiding digital marketing activities to achieve efficiency.

If the hotel operates under a brand:

Using the tools offered by the brand to improve the hotel's revenue performance.

Liaising with the brand's regional representatives to ensure maximum use of brand support to improve hotel performance.

Making use of the brand's digital marketing support.